On March 29, 2011, Magenta Consulting presented the results of the research "Avian, pandemic and seasonal flu: Knowledge, Attitudes and Practices", within the finalizing conference of the project initiated by the Ministry of Health and the Ministry of Agriculture & Food Industry entitled “Controlling the avian flu, the preparedness level of human pandemics and the activities undertaken as response”. The project aimed at minimizing the threat caused by the avian flu by strengthening the response capacity in case of the occurrence of an outbreak of avian flu or human pandemic. The study involved as participants the population, and also specialists from several areas: family doctors, veterinarians, teachers at educational institutions and journalists from across the country.