Market penetration strategies
For foreign firms interested in the Moldovan market, Magenta Consulting offers research services on the penetration opportunities on the market of Republic of Moldova.
The determination of a market penetration strategy is a complex process which starts in the initial phase with the identification of existent opportunities. In the second phase, the process of market analysis is performed; it generates the best strategy solutions for market approach - starting with identifying the level and type of investment and ending with the elaboration of the best market approach (price strategy, products portfolio strategy, distribution strategy etc.)
Magenta Consulting experts also have experience in the elaboration of export plans which allow local producers to develop and extend successfully their business beyond the Moldovan boundaries.